Coca Cola — 1000+ Name Song Celebration
Some of the greatest songs in history are tributes to people. Billy Jean, Roxanne, Jolene, Mandy, Gloria, Peggy Sue, Layla, Maggie. But there’s never been a song for Ron, Bob, Chase, Bob, Juan, or even Chantelle. This summer we took Share a Coke to a whole new level, by crafting a unique song for every name on a bottle. Over 1,000 of them.
One Show
-1x Best In Category Radio
-1X Gold (Radio Custom Content)
-2X Silver (Innovation In Radio, Experiential Radio)
-1X Bronze (Craft Use Of Music)
-Merits (Mobile, Innov. In Social, Integrated, Craft)
Radio Mercury
-Best In Show
D&AD
-2X Wood (Crafts For Advertising, Use Of Radio & Audio)
Cannes
-3X Silver (Radio + Audio, Brand Experience + Activation)
-3X Bronze (Brand Experience + Activation, Direct, Media)
-9X Shortlists
ADC
-Silver (Innovation)
Ad Stars
-Grand Prix of the Year (Radio & Audio)
NY Festivals
-1st Place (Music & Sound Design)
WAVE Festival (Brazil)
-Gold (Excellence In Radio)
-Gold (Radio – Drink Sector)
-Silver (Brand Experience)
-Bronze (Innovation In Radio)