Mike Groenewald | Creative Director | Art Director
Mike Groenewald | Creative Director | Art Director
We let the world know Beyond Steak is good for you in a campaign that takes Rizwan Manji down the rabbit hole of, “What else is good for me that was once bad for me?” because we’re used to the best tasting things being the WORST for you. With our new AHA-certified Beyond Steak, what was once bad is now good. This changes everything – about steak. We just hope people don’t get carried away.